ID: 33742

Iryna I.

Content manager

Full time price:
1000
Most used skills and tools:
Data analysisData EntryData SearchGoogle AdsGoogle DocsGoogle SheetsMS OfficeMS PowerPoint

About

Hello, my name is Iryna, I’m 35 years old. I’m from Dnipro, Ukraine. I’m interested in the position of PPC specialist. I have a bachelor’s degree in economics. I can speak fluent Russian and Ukrainian and I am learning English 5 days a week. I’m at the pre-intermediate level now. After university, I worked in sales. In 2012 I started work as an online marketing specialist. Since 2019 I have been working in the field of context advertising, Google, and Yandex. Then in 2020 I took a course in PPC and improved my skills as a PPC specialist. And I have official certificates from Google. I love my job and constantly develop in it. I regularly watch the news, update, and cases. I also like reading, skating and travelling. I strongly believe that my skills will be useful for your team. I really hope to have a chance to interview in your company. Thank you so much for watching.

Work experience

Remote Helpers
Content manager
March 2021— present
Producing and publishing content, writing, editing and proofreading, formulating content strategies and managing a content team, among other tasks.
Self-employed
PPC Specialist
January 2020 — present
Collecting the semantic core, writing ads, extensions, creating campaigns in GA, Yandex Direct, working out negative keywords, cross-minus, advertising optimization, analyzing the effectiveness of advertising campaigns, testing new ads, working with Yandex.Metrica, Google Analytics.
School of Foreign Languages,Modern
PPC Specialist
February 2018 — September 2018
Launching and running advertising campaigns in Google AdWords, Yandex Direct, possession of Web analytics tools and the ability to apply them in practice to improve results, collecting the semantic core (selection of keywords), analyzing statistics and key performance indicators, revision, improvement, development of active advertising campaigns, competitor analysis, reporting.
School of Foreign Languages,Modern
Marketer
April 2015 — November 2019
Planning a companys development strategy in accordance with market trends, organizing marketing research of the market, competitive environment, goods and consumer behavior, developing and implementing a long-term brand strategy and marketing plans, maintaining the companys profitability and growth in the market among competitors, planning and implementing a marketing budget for year, systematic control and analysis of the efficiency of spending funds, management of strategic and tactical activities of the company.
Alex Yanovsky School
Internet marketer, project manager, email marketer
May 2012 — May 2015
Analysis of the effectiveness of the companys indicators, making adjustments, preparing reports, setting up, coordinating and controlling the development of landing and selling pages, generation of new ideas for development and advertising, development of strategies and tactics for promoting services, monitoring customers and competitors, tracking trends, participation in pricing, development of loyalty programs, promotion and brand awareness, development and control of SMM strategy, working with company launches.

Education

Tatiana Mikhalchenkos сontextual advertising school
Textual advertising
Technical and vocational education
October 2020 — December 2020
Geekbrains
Smm specialist
Technical and vocational education
April 2018 — October 2018
Dnipro State Academy of Civil Engineering and Architecture
Economics
General secondary education
September 2006 — December 2009

Portfolio

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